Post Building Plans and Zoning Maps!

When an agent is listing a vacant lot ready for development, or is marketing a home that is currently under construction, it is beneficial to post a zoning map or some floor plans.

Since there are no crown mouldings and marble counters to market when listing a half built home, it is beneficial to show as much information about the property as possible. By showing floor maps a buyer can get an idea for the layout of the house, and the suitability of the home relating to their needs.

For a developer, a zoning map says a lot. Not only will it show the size of the lot and the type of building it is zoned for, but it can also show the builder what the newly developed area may look like a couple of years down the road.

These types of images can be posted to any type of advertisement done with Icon!

Flyer Style Advertisements!

Some agents prefer the look of a compact "Flyer Style" advertisement which, obviously, looks like your typical flyer that one might find in their mailbox or in their newspaper.

These types of ads are compact and very customizable in terms of text and colour. If an agent prefers the use of a text style that Craigslist does not support, we can then design the ad as one image using the preferred text type, and create a Flyer Style advertisement. We can still post an unlimited amount of pictures to these types of advertisements. An example of this type of advertisement can be seen below.

Use Different Text Options to Highlight Important Statements

Icon can use a number of different text options, not available to creators of a typical Craigslist advertisement. As seen below, we can make text a number of different sizes, and a variety of colors. We can also have the text underlined, italicised, made bold, or any combination of the two.

Headers, as well as text, can be left, right, or center justified, and both can have any of the 9 colors supported by Craigslist as either text or back-ground color. Using colourful headers works to introduce a new topic, as well as to improve the clarity and readability of your descriptions, and are paramount to a good Cragislist advertisements.

Typical Craigslist Advertisements Are Not Good Enough!

Craigslist, along with other online marketing vehicles, has helped to grow the popularity of discount brokers and pushed more individuals to become owner-sellers. Firms such as Myrealty.ca, and other flat fee brokerages, along with the new rules regarding MLS listings, have made the industry more competitive than ever. Never before has the real estate industry had so many options and been so competitive when a principal is considering buying a home, or listing their current home.

Craigslist is one of the major reasons why clients feel that they can sell their home without the use of the realtor, and it doesn’t help when Realtors create Craigslist advertisements that look comparable (and in some cases actually worse) then the ads that the owners prepare for themselves. It is simply unacceptable for Realtors to be providing Craigslist advertisements, such as the one seen below, that contain very little information, as well as just 1 – 4 pictures of the asset.

Icon advertisements not only look professional in that they are organized and easy to read, but they also provide a smorgasbord of pictures, not only of the asset, but also of the area the viewer is looking to buy in, as well as other features to promote the unique aspects of each home. I personally have been with individuals while they are searching Craigslist, shopping for a new home, and have heard first hand the complaints they have about the lack of pictures and information presented on the Craigslist ads.

So; both the market conditions and the clients alike are calling for better Real Estate Craigslist ads. Producing GREAT advertisements is only one call away. Please contact John at iconmarketingbc@gmail.com or call him at 604.831.7508.